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You’ve already seen what’s not working — now let’s go deeper with a detailed audit that includes expert insights and visual direction to help your website actually do its job.
You’ve already seen what’s not working — now let’s go deeper with a detailed audit that includes expert insights and visual direction to help your website actually do its job.
You’ve already seen what’s not working — now let’s go deeper with a detailed audit that includes expert insights and visual direction to help your website actually do its job.
You’ve already seen what’s not working — now let’s go deeper with a detailed audit that includes expert insights and visual direction to help your website actually do its job.
You’ve already seen what’s not working — now let’s go deeper with a detailed audit that includes expert insights and visual direction to help your website actually do its job.
Ready for a Total Redesign?
Jump straight into our web design process—no audit required.
Jump straight into our web design process—no audit required.
Jump straight into our web design process—no audit required.




introducing
An expert website audit that brings your site into sharper focus — with clear insights, tailored strategy, and visual direction to help you connect, convert, and confidently grow.
In-Depth Website Audit + Custom Action Plan
No fluff, no jargon — just a clear, 10-page audit that outlines what’s working, what’s not, and what to do next (with page-specific fixes you can start right away).
30-Minute Strategy Session
You’ll get 1:1 support to talk through your audit, ask questions, and map out your next steps. No more guessing — just a clear path forward.
Tailored Industry Insights
Your audience is unique — your website strategy should be too. I’ll tailor my recommendations to fit your niche and your voice.
further focus website audit ✷ further focus website audit ✷ further focus website audit ✷ further focus website audit ✷ further focus website audit ✷ further focus website audit ✷ further focus website audit ✷ further focus website audit ✷ further focus website audit
included in further focus
included in further focus
included in further focus
included in further focus
Personalized Visual Moodboard
Personalized Visual Moodboard
Personalized Visual Moodboard
Personalized Visual Moodboard
Personalized Visual Moodboard
A curated moodboard showing how your refreshed website could look and feel.
A curated moodboard showing how your refreshed website could look and feel.
A curated moodboard showing how your refreshed website could look and feel.
A curated moodboard showing how your refreshed website could look and feel.
A curated moodboard showing how your refreshed website could look and feel.
Custom Color Palette
Crafted to reflect your brand's personality and support user-friendly, high-converting design.
Custom Color Palette
Crafted to reflect your brand's personality and support user-friendly, high-converting design.
Custom Color Palette
Crafted to reflect your brand's personality and support user-friendly, high-converting design.
Custom Color Palette
Crafted to reflect your brand's personality and support user-friendly, high-converting design.
Curated Design Inspiration
Tailored design references that align with your business and audience.
Curated Design Inspiration
Tailored design references that align with your business and audience.
Curated Design Inspiration
Tailored design references that align with your business and audience.
Curated Design Inspiration
Tailored design references that align with your business and audience.
Imagery Direction
A visual guide to the type of photography that will resonate with your brand—supporting consistency across your website, content, and marketing.
Imagery Direction
A visual guide to the type of photography that will resonate with your brand—supporting consistency across your website, content, and marketing.
Imagery Direction
A visual guide to the type of photography that will resonate with your brand—supporting consistency across your website, content, and marketing.
Imagery Direction
A visual guide to the type of photography that will resonate with your brand—supporting consistency across your website, content, and marketing.









also included
also included
also included
also included
Custom Hero Section Mockup
Custom Hero Section Mockup
Custom Hero Section Mockup
Custom Hero Section Mockup
A conversion-minded homepage header designed to help you connect and guide your visitors.
A conversion-minded homepage header designed to help you connect and guide your visitors.
A conversion-minded homepage header designed to help you connect and guide your visitors.
A conversion-minded homepage header designed to help you connect and guide your visitors.
A conversion-minded homepage header designed to help you connect and guide your visitors.
This is a visual mockup showing what your hero section could look like. It doesn’t reflect changes to your actual site—it's designed to spark ideas and showcase potential.
This is a visual mockup showing what your hero section could look like. It doesn’t reflect changes to your actual site—it's designed to spark ideas and showcase potential.
This is a visual mockup showing what your hero section could look like. It doesn’t reflect changes to your actual site—it's designed to spark ideas and showcase potential.
This is a visual mockup showing what your hero section could look like. It doesn’t reflect changes to your actual site—it's designed to spark ideas and showcase potential.
This is a visual mockup showing what your hero section could look like. It doesn’t reflect changes to your actual site—it's designed to spark ideas and showcase potential.
$597 $497
Site Strengths Review: What’s working well on your current site
Audience & Industry Insights: Smart design tips tailored to your space
10-Page Actionable Report: Steps you can take right away
30-Minute Strategy Call: Walkthrough + answers to your questions
Custom Color Palette: Colors that reflect your brand + convert
Design Inspiration Moodboard: Visual references matched to your audience
Imagery Direction: Photo style for consistency
Hero Section Mockup: Homepage header preview (desktop + mobile)
what happens next
what happens next
How It Works
How It Works
The audit typically takes 5-7 business days and wraps up with a 1:1 30-minute call to go through your results.
The audit typically takes 5-7 business days and wraps up with a 1:1 30-minute call to go through your results.
The audit typically takes 5-7 business days and wraps up with a 1:1 30-minute call to go through your results.
Step One
Schedule your 1:1 results call, fill out a short form to tell us a little about your business, and provide your payment information to secure your audit.
Step One
Schedule your 1:1 results call, fill out a short form to tell us a little about your business, and provide your payment information to secure your audit.
Step Two
Through expert analysis, we’ll dig into your site, audience, and goals to determine the steps you can take right now to boost your conversion.
Step Two
Through expert analysis, we’ll dig into your site, audience, and goals to determine the steps you can take right now to boost your conversion.
Step Two
Through expert analysis, we’ll dig into your site, audience, and goals to determine the steps you can take right now to boost your conversion.
Step Two
Through expert analysis, we’ll dig into your site, audience, and goals to determine the steps you can take right now to boost your conversion.
Step Three
We meet 1:1 to talk through your results, ask questions, and map out your next steps.
Step Three
We meet 1:1 to talk through your results, ask questions, and map out your next steps.
Step Three
We meet 1:1 to talk through your results, ask questions, and map out your next steps.
Step Three
We meet 1:1 to talk through your results, ask questions, and map out your next steps.




Spots are Limited
Spots are Limited
Spots are Limited
Spots are Limited
To give each website the attention it deserves, I only take on a few audit clients each month. When spots are full, this offer will temporarily close, but you can join my waitlist. Don’t miss your chance to get tailored, high-impact recommendations for your site.
To give each website the attention it deserves, I only take on a few audit clients each month. When spots are full, this offer will temporarily close, but you can join my waitlist. Don’t miss your chance to get tailored, high-impact recommendations for your site.
To give each website the attention it deserves, I only take on a few audit clients each month. When spots are full, this offer will temporarily close, but you can join my waitlist. Don’t miss your chance to get tailored, high-impact recommendations for your site.
To give each website the attention it deserves, I only take on a few audit clients each month. When spots are full, this offer will temporarily close, but you can join my waitlist. Don’t miss your chance to get tailored, high-impact recommendations for your site.
Please note: Audit spots are allocated at my discretion to service-based businesses whose vision, budget, and design style align with my expertise. If I determine we’re not the right fit—whether budget, goals, or style—I’ll issue a full refund, no questions asked.
Please note: Audit spots are allocated at my discretion to service-based businesses whose vision, budget, and design style align with my expertise. If I determine we’re not the right fit—whether budget, goals, or style—I’ll issue a full refund, no questions asked.
Please note: Audit spots are allocated at my discretion to service-based businesses whose vision, budget, and design style align with my expertise. If I determine we’re not the right fit—whether budget, goals, or style—I’ll issue a full refund, no questions asked.
Please note: Audit spots are allocated at my discretion to service-based businesses whose vision, budget, and design style align with my expertise. If I determine we’re not the right fit—whether budget, goals, or style—I’ll issue a full refund, no questions asked.
Please note: Audit spots are allocated at my discretion to service-based businesses whose vision, budget, and design style align with my expertise. If I determine we’re not the right fit—whether budget, goals, or style—I’ll issue a full refund, no questions asked.
Book Your Audit
Select a time for your results call, complete a quick prep form, and submit your audit payment—all in one simple step.
Select a time for your results call, complete a quick prep form, and submit your audit payment—all in one simple step.
Select a time for your results call, complete a quick prep form, and submit your audit payment—all in one simple step.
Frequently Asked Questions
What exactly is included in the audit?
You’ll receive a 10-page report that covers what’s working, what’s not, and actionable recommendations for improvement — all tailored to your unique website. Plus, we’ll meet for a 30-minute strategy session to walk through everything together!
What exactly is included in the audit?
You’ll receive a 10-page report that covers what’s working, what’s not, and actionable recommendations for improvement — all tailored to your unique website. Plus, we’ll meet for a 30-minute strategy session to walk through everything together!
What exactly is included in the audit?
You’ll receive a 10-page report that covers what’s working, what’s not, and actionable recommendations for improvement — all tailored to your unique website. Plus, we’ll meet for a 30-minute strategy session to walk through everything together!
What exactly is included in the audit?
You’ll receive a 10-page report that covers what’s working, what’s not, and actionable recommendations for improvement — all tailored to your unique website. Plus, we’ll meet for a 30-minute strategy session to walk through everything together!
What exactly is included in the audit?
You’ll receive a 10-page report that covers what’s working, what’s not, and actionable recommendations for improvement — all tailored to your unique website. Plus, we’ll meet for a 30-minute strategy session to walk through everything together!
What exactly is included in the audit?
You’ll receive a 10-page report that covers what’s working, what’s not, and actionable recommendations for improvement — all tailored to your unique website. Plus, we’ll meet for a 30-minute strategy session to walk through everything together!
How is this different from the Free Personalized Report?
Free tools like our Website Conversion Calculator can flag surface-level issues, and our Free Personalized Report provides some overall areas to focus on to increase conversion. This audit goes deeper — combining expert eyes, industry insights, and strategic direction to help your site convert better and feel more aligned with your brand.
How is this different from the Free Personalized Report?
Free tools like our Website Conversion Calculator can flag surface-level issues, and our Free Personalized Report provides some overall areas to focus on to increase conversion. This audit goes deeper — combining expert eyes, industry insights, and strategic direction to help your site convert better and feel more aligned with your brand.
How is this different from the Free Personalized Report?
Free tools like our Website Conversion Calculator can flag surface-level issues, and our Free Personalized Report provides some overall areas to focus on to increase conversion. This audit goes deeper — combining expert eyes, industry insights, and strategic direction to help your site convert better and feel more aligned with your brand.
How is this different from the Free Personalized Report?
Free tools like our Website Conversion Calculator can flag surface-level issues, and our Free Personalized Report provides some overall areas to focus on to increase conversion. This audit goes deeper — combining expert eyes, industry insights, and strategic direction to help your site convert better and feel more aligned with your brand.
How is this different from the Free Personalized Report?
Free tools like our Website Conversion Calculator can flag surface-level issues, and our Free Personalized Report provides some overall areas to focus on to increase conversion. This audit goes deeper — combining expert eyes, industry insights, and strategic direction to help your site convert better and feel more aligned with your brand.
How is this different from the Free Personalized Report?
Free tools like our Website Conversion Calculator can flag surface-level issues, and our Free Personalized Report provides some overall areas to focus on to increase conversion. This audit goes deeper — combining expert eyes, industry insights, and strategic direction to help your site convert better and feel more aligned with your brand.
Who is this for?
This is ideal for female founders and small-business owners who already have a live website and want to improve performance, conversion, or clarity — especially if you’ve outgrown your current design or messaging.
Who is this for?
This is ideal for female founders and small-business owners who already have a live website and want to improve performance, conversion, or clarity — especially if you’ve outgrown your current design or messaging.
Who is this for?
This is ideal for female founders and small-business owners who already have a live website and want to improve performance, conversion, or clarity — especially if you’ve outgrown your current design or messaging.
Who is this for?
This is ideal for female founders and small-business owners who already have a live website and want to improve performance, conversion, or clarity — especially if you’ve outgrown your current design or messaging.
Who is this for?
This is ideal for female founders and small-business owners who already have a live website and want to improve performance, conversion, or clarity — especially if you’ve outgrown your current design or messaging.
Who is this for?
This is ideal for female founders and small-business owners who already have a live website and want to improve performance, conversion, or clarity — especially if you’ve outgrown your current design or messaging.
Will I be able to implement the recommendations myself?
Yes! Your audit includes a clear action plan you can follow. Whether you're DIY-ing updates or passing it to a designer or developer, you’ll know exactly what to do next.
Will I be able to implement the recommendations myself?
Yes! Your audit includes a clear action plan you can follow. Whether you're DIY-ing updates or passing it to a designer or developer, you’ll know exactly what to do next.
Will I be able to implement the recommendations myself?
Yes! Your audit includes a clear action plan you can follow. Whether you're DIY-ing updates or passing it to a designer or developer, you’ll know exactly what to do next.
Will I be able to implement the recommendations myself?
Yes! Your audit includes a clear action plan you can follow. Whether you're DIY-ing updates or passing it to a designer or developer, you’ll know exactly what to do next.
Will I be able to implement the recommendations myself?
Yes! Your audit includes a clear action plan you can follow. Whether you're DIY-ing updates or passing it to a designer or developer, you’ll know exactly what to do next.
Will I be able to implement the recommendations myself?
Yes! Your audit includes a clear action plan you can follow. Whether you're DIY-ing updates or passing it to a designer or developer, you’ll know exactly what to do next.
What happens after I purchase?
Once you check out, you’ll get a confirmation email and a link to schedule your strategy session.
What happens after I purchase?
Once you check out, you’ll get a confirmation email and a link to schedule your strategy session.
What happens after I purchase?
Once you check out, you’ll get a confirmation email and a link to schedule your strategy session.
What happens after I purchase?
Once you check out, you’ll get a confirmation email and a link to schedule your strategy session.
What happens after I purchase?
Once you check out, you’ll get a confirmation email and a link to schedule your strategy session.
What happens after I purchase?
Once you check out, you’ll get a confirmation email and a link to schedule your strategy session.
How long will it take to receive my audit?
You'll receive your full audit and moodboard preview within 5–7 business days.
How long will it take to receive my audit?
You'll receive your full audit and moodboard preview within 5–7 business days.
How long will it take to receive my audit?
You'll receive your full audit and moodboard preview within 5–7 business days.
How long will it take to receive my audit?
You'll receive your full audit and moodboard preview within 5–7 business days.
How long will it take to receive my audit?
You'll receive your full audit and moodboard preview within 5–7 business days.
How long will it take to receive my audit?
You'll receive your full audit and moodboard preview within 5–7 business days.
Do you offer refunds?
Due to the custom nature of this service, all sales are final. But if you have any concerns, I’m just an email away — I’m here to make sure you walk away with clarity and confidence!
Do you offer refunds?
Due to the custom nature of this service, all sales are final. But if you have any concerns, I’m just an email away — I’m here to make sure you walk away with clarity and confidence!
Do you offer refunds?
Due to the custom nature of this service, all sales are final. But if you have any concerns, I’m just an email away — I’m here to make sure you walk away with clarity and confidence!
Do you offer refunds?
Due to the custom nature of this service, all sales are final. But if you have any concerns, I’m just an email away — I’m here to make sure you walk away with clarity and confidence!
Do you offer refunds?
Due to the custom nature of this service, all sales are final. But if you have any concerns, I’m just an email away — I’m here to make sure you walk away with clarity and confidence!
Do you offer refunds?
Due to the custom nature of this service, all sales are final. But if you have any concerns, I’m just an email away — I’m here to make sure you walk away with clarity and confidence!






Meet Chelsea
Meet Chelsea
Meet Chelsea
Meet Chelsea
As an Addy-award winning designer with 15+ years in the design and marketing industry, I understand how important your website is. I aim to create websites that do more than look pretty—they create connections and are strategically designed to build your business.
Outside of work, I'm enjoying small-town Florida life in our historic home, Disney days with family, and Fortnite battles with my kids. I absolutely love working with such inspirational women and helping them create websites that work as hard as they do.
As an Addy-award winning designer with 15+ years in the design and marketing industry, I understand how important your website is. I aim to create websites that do more than look pretty—they create connections and are strategically designed to build your business.
Outside of work, I'm enjoying small-town Florida life in our historic home, Disney days with family, and Fortnite battles with my kids. I absolutely love working with such inspirational women and helping them create websites that work as hard as they do.
As an Addy-award winning designer with 15+ years in the design and marketing industry, I understand how important your website is. I aim to create websites that do more than look pretty—they create connections and are strategically designed to build your business.
Outside of work, I'm enjoying small-town Florida life in our historic home, Disney days with family, and Fortnite battles with my kids. I absolutely love working with such inspirational women and helping them create websites that work as hard as they do.
As an Addy-award winning designer with 15+ years in the design and marketing industry, I understand how important your website is. I aim to create websites that do more than look pretty—they create connections and are strategically designed to build your business.
Outside of work, I'm enjoying small-town Florida life in our historic home, Disney days with family, and Fortnite battles with my kids. I absolutely love working with such inspirational women and helping them create websites that work as hard as they do.







